Commentary on contemporary Japan commercial, which will familiarize the audience with broader context, peculiarities, and focal points of Japan visuality. Time limitation of 14 seconds, which is characteristic for Japan commercial, is a challenge to imagination and variation on haiku of today. In Japan, commercial directors, copywriters and other creative people are considered as pop artists, and for Western „stars“, it is an honour to be cast in a Japan commercial. Klára Doležálková from Prague FAMU will take you with her on a journey through the weird world of marasmus, horror and animation.

Commentary in Czech only.

Admission: 1,50 €